Online presence for trades

An online presence for trades is a must these days, if you don't have that presence for your business you'll be left behind.

When I moved to Hertford I needed to a local doctors surgery, so I Googled it and found only one GPs with a website, I called them and then registered there, and that's true for most businesses most people now look online for a service or product now and more increasingly searching from a smart phone, if you can't be found anywhere online you're losing money - one golden rule in business is don't lose money!

Great news though you don't have to spend thousands of pounds to get online today, you can do it for free, using Google Sites to get a free site, it's really simple to get it up and running so don't be daunted at the thought of building a website, if you can use a simple word processor then you can easily build your site and if you need help there is help available too with online training.

Remember though with your site keep it simple don't go over board with different fonts font sizes and colours and keep it to your branding. Also add some pictures too.

Just a website is not the be all and end all of being online though, you then need to continually promote your site, otherwise it'll just be like a needle in a haystack and never get found by potential customers.

I'll cover some great tips for marketing online for free in future posts!



To Your Success


Paul